Welcome to the new look of Amerigroup . . .
We are embarking on a dynamic shift in how we serve all of our customers: We have “re-launched” our web site, with a new look, feel and improved user engagement. We are emphasizing who we are, what we do and why we are a different kind of company. In short, we offer “Real Solutions in health care.” That’s our new tagline, and we will work to prove it, every day.
But “Real Solutions” is not simply a tagline; it's what we do at Amerigroup. As you probably know, 100 percent of our business is to better manage health care programs for the very old, the very young and very sick, and for financially disadvantaged families and people with disabilities. Our job is to help members get the care they need, when they need it – to improve their health and quality of life while keeping costs down for our customers.
It’s always been a challenge, and it’s getting harder by the minute. Health care costs are soaring, budgets are shrinking, and states are trying to do more with less. Everyone’s looking for real solutions, and there are those who think there aren’t any.
But that’s where our experience comes in, because we solve health care problems every day, one member at a time. It’s a practical approach, and as a result, we’ve developed solutions that work – and have very compelling stories to prove it. These Real Stories show how we’re making a difference for our members and providers, our communities and customers. You will see and hear these stories on the new site in the form of animated and video vignettes.
And we will begin to look different as well: Instead of a big corporation decked out in red, white and blue, shouting its name in all-capital letters, Amerigroup will now have a much softer and more personal look and feel that better reflects how we touch people’s lives.
In the first quarter of 2010, you’ll learn much more about Real Solutions, but for now, we’re letting the web lead the way. Check it out. I think you’ll like what you see.
James G. Carlson, Chairman and CEO